WIldfox White Label, Fall 2011: Sugar

For White Label we played off the era of the 60's/70's in a different way. We found inspiration in women like Nancy Sinatra, Brigitte Bardot, Mia Farrow, Audrey Hepburn, Ewa Aulin and Marilyn Monroe. We are in love with the romanticism and drama that surrounds this era, and the female stars who brought it to life in pictures. With Olivia Gordon modeling 60's glam hair and mod-pastel makeup it was our object to catch the bittersweet, doll ideal that women dealt with and also used to their advantage in those days. The clothes are knit and extremely soft and cozy, they are sexy in a conservative and playful way. These pieces are like sweaters you might find in your Grandpas closet and wear over an over again until they are full of rips and holes. They are what Audrey Hepburn might have worn, with little black ballet tights in her New York apartment in Breakfast At Tiffany’s, holding her cat by an open window. They are the embodiment of a time we wish we could have been a part of, and our homage to the beautiful and confident women of a time that will always be unique and inspirational. We hope you love it! XO


"I wasn't allowed to grow as an artist. My albums were nicer to look at than to listen to." - Nancy Sinatra

"Imperfection is beauty, madness is genius and it's better to be absolutely ridiculous than absolutely boring."- marilyn Monroe

"I believe in pink. I believe that laughing is the best calorie burner. I believe in kissing, kissing a lot. I believe in being strong when everything seems to be going wrong. I believe that happy girls are the prettiest girls. I believe that tomorrow is another day and I believe in miracles."- Audrey Hepburn

“Being a sex symbol was rather like being a convict.”- Raquel Welch

"You can't be brave if you've only had wonderful things happen to you."- Mary Tyler Moore

"I get it now; I didn`t get it then. That life is about losing and about doing it as gracefully as possible...and enjoying everything in between."- Mia Farrow

"I have been very happy, very rich, very beautiful, much adulated, very famous and very unhappy."- Brigitte Bardot

"It took me a long time not to judge myself through someone else's eyes." - Sally Field

"Everything that's realistic has some sort of ugliness in it. Even a flower is ugly when it wilts, a bird when it seeks its prey, the ocean when it becomes violent."- Sharon Tate

“I'll have a lot of wrinkles on my face, but I feel like my heart will be fat and full.”- Goldie Hawn



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